We use photography to consistently represent our brand and connect with our audience. Below is a guide to our visual standards and how they reflect the key qualities of our brand.
Image types
Our mission is to make quantum technology useful. These images showcase the technology and global research efforts driving its advancements.
These images evoke ambition, vision, and passion, emphasizing growth. They are impactful and capture the essence of our brand's aspirations.
We enable the quantum future and its diverse applications. Our images showcase improved technologies, real-world applications, and the people driving progress.
These images should focus on authenticity and the real people making quantum technology useful.
Abstract images capturing fundamental concepts of quantum physics.
These images reveal the hidden potential of quantum technology, akin to concealed galaxy-like shapes in opals, showcasing the transformative impact of our products.
These images should focus on our products in use, zeroing in on key features and experiences that resonate with our customers.
Usage Guidelines
